Monday, 11 March 2013

Comunications Tool No.5:We Name You

I found this website fantastic and innovative. If you are a blogger, or run your businesses social media websites or even articles etc,WeNameYou helps you with the all important headline to grab your specific target audience attention.

We all know how incredibly important a story headline is, if it's not eye catching or interesting enough, people will just move on to something else.
 I found an interesting quote on a website called www.salesbenchmarkingidex.com;
 "The headline is the most important element in all advertisements  It is the telegram which decides whether the reader will read the copy . On average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar"

WeNameYou uses various crowdsourcing technologies to quickly survey large groups of people in order to find the text that will have the most impact.

How it Works (ref from the WeNameYou website)

1: We use multiple testing channels in order to get a variety of data for your tests

2: Each tester can only see two headlines in a random order to reduce bias

3: Each option gets tested vs. each other option

4: The results are then combined in order to get the winning result


WeNameYou is a great way for any writer to get help if they have the most annoying writers block. Even if you are thinking of a new name for your business or carrying out a revamp, the website can also put together names for your new business. Simply place in the words that your business is about or if you ant a specific words but don't know what to add to it, WeNameYou does that after a click of a button, and registration of course, and then TA, DA! You have a creative new business name or the headline everyone is talking about.


Thanks for reading!

Vanessa x

No comments:

Post a Comment